While the official discourse in France calls the relationship between Sustainable Development and Competitive Intelligence, exclusively in its lobbying dimension, the lean existing literature, emphasizes competitiveness aspects by reproducing north-American models unlinked to the environmental dissimilarities, such as entrepreneurial culture and the ecosystems deficiency that catalyze synergies between its numerous stakeholders.
In this paper, we propose one track of Competitive Intelligence replying to a logic of sustainable development, based on an “Quintuple Helix” approach as an approach that overcomes the competitive partitions by founding a paradigm of “coopetition” and “coopetitiveness” through the “intelligent specialization” with a strong societal and economic impact. This interdisciplinary and transdisciplinary approach where Competitive Intelligence plays its full mediation role, is characterized by its prospective dimension of “possible futures”, exploring opportunities for sustainable development and lighting stakeholder’s actions in the ecosystem.